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Case Studies in Business Management: Indian Perspective Vol. II

Case Studies in Business Management: Indian Perspective Vol. II

$66.00
Author:Dr Srinivasan R Iyengar and Dr Kavita Laghate
ISBN 13:9789354956355
Binding:Hardbound
Language:English
Year:2022
Subject:Commerce and Management

About the Book

Nowadays, different teaching pedagogies are used to import training and education. Case study method has gained more popularity and is widely accepted in B-Schools and corporate trainings. In second volume of the case study book, we have made an effort to edit 30+ case studies to facilitate both teachers and students of management education. Editing this book has been a lot of learning for us and we sincerely hope that the readers will get value out of it. We have tried to strike balance in presenting the concepts and applications, both, of some of the new ideas. We also encourage you to adopt a similar, open and critical, stance while reading this book. We hope this small effort will make teaching-learning through case method enjoyable. Generally, most of the cases are developed with the help of data collected from interviews of officials and various sources like websites of respective companies, newspaper articles and academic journals, etc. Since case studies are widely used in management education, we hope that this new title will make a valuable contribution to widen the use of the case study method. This case book second volume is intended not only for management students but also for academicians, consultants and industry practitioners. Contents - 1. Digitally Knowledgeable Company – Atul Arvind Patankar, Dr. Chandrahauns R. Chavan and Dr. Prashant Salwan 2. Future of Learning Platforms – Rajagopal Purushotam and Dr. Prashant Salwan 3. DBS-LVB Merger – Dr. Sarika Mahajan 4. Establishing Last Mile Connectivity: RWP’s BTL Foray in Rural India – Prof. Prakash Pandit, Dr. Rachna Sharma and Dr. Kavita Laghate 5. Spiritual Dimensions of Business Excellence – Shree Ramkrishna Exports – Dr. Anita P. Bobade and Dr. Srinivasan R. Iyengar 6. Toroots: Finding Customer Value Proposition using Technology – Dr. Shailesh Pandey and Dr. Prashant Salwan 7. Zomato: On the Tough Road to Success – Dr. Sandeep Bhanot and Dr. Srinivasan R. Iyengar 8. E-Commerce: Creating Fashion Crafts Uses Customer Insights to Reduce Returns – Dr. Jacqueline P. Mundkur and Dr. Ranjan Chaudhari 9. Tribeca Asset Light Model Capturing India’s Distressed Real Estate Opportunity – Gaurav Mundra and Dr. Prashant Salwan 10. Byju’s – Creating Value in Education – T. Mangaiyarkarasi, Dr. S. Gayathri and Dr. Kavita Laghate 11. An Entrepreneurship Journey of Pitambari – Dr. Swati Kulkarni and Dr. Srinivasan R. Iyengar 12. Bhagavad Gita: Perspective of Leadership – A Case Study of Nanal’s Slimming Solutions – Naik Kasturi R. and Dr. Srinivasan R. Iyenagar 13. Lijjat Papad – Opportunities in RTE Snacks Segment – Yogesh Naik and Dr. Kavita Laghate 14. Wellness – Forever? – Dr. Sukhmeet K. Kalsi and Dr. Srinivasan R. Iyengar 15. Netflix India: A Bitter-Sweet Journey… – Dr. Ashish Ambasta, Dr. Prashant Salwan and Ms. Pooja Singavi 16. Valli Arunachalam’s Battle for a Board Seat – Dr. S. Gayathri, Prof. Mangaiyarkarasi and Dr. Kavita Laghate 17. Vasav Group – Diversification Dilemma – Dr. Venkatesh Katgeri and Dr. Srinivasan. R. Iyengar 18. India Water Foundation – A Case of Jal Mitra – Dr. Prachi Beriwala and Dr. Kavita Laghate 19. From Pleasanton to Tenkasi – Venkatesh K. Iyengar and Dr. Kavita Laghate 20. The Burger King: Journey of Transformation through Creativity – Ms. Rishika Bhojwani and Dr. Sarika Mahajan 21. ‘Chambray Sheen’ – Alka Purohit, Dr. Ranjan Chaudhuri and Dr. Anil Pande 22. Makhana (Fox Nut): A Desi Nutritional Snack – Reema Shah and Dr. Kavita Laghate 23. The Tough Test and Trial of The India’s Giant – DHFL – Ms. Priyanka Chugh, Dr. Poonam Mahajan and Dr. Sarika Mahajan 24. IL&FS – The Story Unfolds – Dr. Sweta K. and Dr. Sarika Mahajan 25. Recognition Leads to Retention – Pooja Kulkarni and Dr. Kavita Laghate 26. Tata Capital: Paving a Path for a Better Tomorrow – Dr. Dur Khan and Dr. Sarika Mahajan 27. Hindu Sabha: Innovation and Leadership – Mansi Yogesh Thakkar and Dr. Vaibhav Deogirkar 28. MindTree L&T: Hostile Takeover – Dr. Rajitha Ramachandran and Dr. Sarika Mahajan 29. Star in the Air… – Dr. Snehal S. Shinde and Dr. Srinivasan R. Iyengar 30. Omega – Aligning it Right: The Economics of CSR – Dr. Durdana Ovais, Dr. V. Selvalakshmi and Dr. Srinivasan R. Iyengar 31. V-Trans Limited: Leadership and Ethics – Mansi Takkar and Dr. Prashant Salwan 32. Allcargo Logistics – Journey from a Startup to International Giant, What Now? – Sagar S. Vasan, Dr. Ranjan Chaudhuri and Dr. Chandrahauns R. Chavan 33. An Analysis of Indian Model of Corporate Governance: With Special Reference to Tata-Cyrus Rumpus – Dr. Durdana Ovais and Dr. Kavita Laghate 34. IndiaMART – Faraz Khan, Bharat Thyagarajan and Dr. Prashant Salwan 35. Business Model Analysis of Interglobe Aviation – Aakash Gupta, Aditi Sharma and Dr. Prashant Salwan 36. The Fern for Environment – Ashish Bist and Dr. Ranjan Chaudhuri About the Author: Dr. Srinivasan R. Iyengar is an Associate Professor in the area of Strategy and Marketing at JBIMS, University of Mumbai having more than 20 years of experience in corporate, teaching, and research. He is also approved Ph.D. guide in the area of Management at University of Mumbai. He authored the book on Strategic Retail Management, Cases in Retail Management and Mall Management. He has published many articles, research papers, cases studies in national and international journals, magazines, and newspapers of repute. His recent case study has been published with Ivey Publication. He is consulted by many organisations in the area of Strategic Marketing and Retail Strategies. Dr. Kavita Laghate, M.Sc., Ph.D. from Nagpur University is working as Professor and Director at JBIMS, University of Mumbai. She has more than 26 years of experience in teaching and research. Her teaching interest are in the area of Statistics, Operations Research and Research Methodology. She is also an approved Ph.D. guide of University of Mumbai in the area of Management Studies.