The book through different chapters seeks to provide valuable insights into the realm of qualitative research process, starting from the ontological and epistemological aspects of research, through the different stages of research from designing, methods through writing using computers and ICT and focussing the importance of ethics — illustrated by examples of real-life situations. It demonstrates complete qualitative research procedure that clearly establishes how diverse methods are used in actual practice. More than just concepts and theories, this guide is designed to give the readers a real-world practitioner’s view of how qualitative research is practiced in every step of the way. About the Author: Prof. Amit Choudhury (b.1970) Presently the Dean, School of Business Sciences and Director Center for Innovation Incubation and Entrepreneurship at the University of Science and Technology Meghalaya; possesses a multidisciplinary focus having graduated in Chemical Engineering, a post graduate in Business Administration and Ph.D. in Educational Administration. Prof. Choudhury brings to the fore rich academic & research as well as industry experience of almost 27 years. His areas of interests includes entrepreneurship, sustainable development, livelihood studies, life long learning, social marketing, e-learning etc. Dr. Sandeep Gupta (b.1981) Completed his M Phil and PhD from Assam University, Silchar in Sociology. Presently teaching and supervising PhD research in Sociology as Associate Professor at the Department of Sociology, University of Science and Technology, Meghalaya from the last eight years. Specialisation in Research Methodology, Sociological Theories, Criminology, Sociology of Health. Research interest in Sociology of Health, Tribal Studies, Sociology of Communication, Folklore.