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Ravissant A World of Ultimate Elegance

Ravissant A World of Ultimate Elegance

$270.00
Author:Ravi Chawla and Mina Chawla
ISBN 13:9789394501171
Binding:Hardbound
Language:English
Year:2023
Subject:Art and Archaeology

About the Book

Art, culture and the finer things in life were integral components of the highly sophisticated societies that existed in ancient and medieval India. Throughout history, South Asia has introduced many different luxury materials and technologies to the world, including fine textiles, jewellery and other objects crafted in precious metals, often with rare gemstones, as well as works in stone and wood. These centuries-old works of art and handicrafts are beautiful and fascinating to behold. On closer examination, the treasures of the past also reveal a breath-taking level of skill and refinement. India has been the birthplace of distinctive traditional designs, but has also absorbed influences from Persia, Europe and East Asia. In the decades following Independence, the Indian economy has followed a strong growth trajectory, gathering pace considerably in the 1990s with the country opening up to the globalised world. Today, India’s technology and, specifically, software development expertise are essential industries the world over. While the world’s best-known luxury brands were developed over generations in the wealthy industrialised nations of the Global North, modern India’s domestic luxury market has been rebuilt and progressed under different circumstances and at a different pace. This is the backdrop for the success story of Ravissant. Two young entrepreneurs, Mina and Ravi Chawla, developed a deep and keen understanding of India’s rich heritage and European standards of luxury, and created Ravissant—a brand that uncompromisingly fulfils the wishes of the most discerning international connoisseurs. Beginning with the goal to showcase the best of India for the world, over the course of five decades of outstanding entrepreneurship, Mina and Ravi have also brought the best of the world’s design aesthetics and practices to India. Ravissant, which means ‘delightful’, ‘ravishing’, ‘enchanting’ in French, takes us on a journey to the heart of luxury.