The Book on Research Methodology for Management describes basic concepts in Research essentially to be remembered and followed, in a research work, expressed in simple language with illustrations. As a Pre requisite for the introduction of the Fundamental principles of research and its significance, in the beginning of the book itself, Process of Research is explained in Thirteen chapters in the Part 1 of the book in an ON LINE Pattern for clarity of research terminology in the context of Areas of Application .Each chapter is provided with an Introductory Note and few suggested References which is an unique feature of this book. The procedures to be followed for Analysis and interpretation of research data are explained with number of live examples in Part 2 of the book enabling to identify the strategy for analysis by the researcher to continue the work in right direction. Models of Research Proposals are given in Part 3 of the book for guidance .The book contains Schematic charts for doing research, sample formats for data collection and a Glossary of Research terms commonly used during the research work, in Part 4. The Book is prepared as a Self Study material for Researchers, Students, Teachers in Medical, Veterinary, Agriculture and Management and allied areas and is an output of rich experience in research and as a Felt need of a book on Fundamentals on the subject expressed by Researchers during the productive discussions from time to time. Contents Part 1 Fundamentals of Research Process 1. Basic Concepts of Research Process 2. Research Designs 3. Sampling Designs in Research 4. Data Collection Methods For Research Work 5. Attitude Measurement Techniques 6. Measures in Descriptive Statistics 7. Probability Concepts 8. Estimation of Population Parameters 9. Testing of Hypothesis 10. Non - parametric Tests 11. Correlation, Regression and Association 12. Multivariate Analysis 13. Report Writing 14. Common Errors Found In Research Reports Part 2 Analysis and Interpretation of Practical Problems 15. Data Summarization 16. Measures of Central Tendency 17. Measure of Dispersion 18. Sample Size Calculation 19. Selection of Samples Using Different Sampling Methods 20. Experimental Designs 21. Correlation, Regression and Association 22. Estimation of Parameters 23. Probability 24. Testing of Parametric Hypothesis 25. Testing of Non Parametric Hypothesis 26. Multivariate Analysis Part 3 Models For Research Proposals 27. A Study on Financial Performance of MDC Bank Limit 28. A Comparative Analysis of Changes in Loan Portfolio 29. Behaviour of Fruit Beverages Market and Brand Equity Part 4 Annexures 30. Model Questionnaires 31. Glossary of Terms Used in Research 32. Bibliography 33. Statistical Tables 34. Table of Random Numbers 35. Profile of Authors