Then why is India's vibrant democracy stained with dynastic politics in which bereavement is also used to transfer power? The Nehru-Gandhi family has so far been singularly held responsible for this widespread political malaise. Rightly so! Had Prime Minister Jawaharlal Nehru not dithered when his daughter Indira Gandhi stood for president ship of the Congress almost six decades back, dynastic politics would not have crept into our rich democracy and grown into a monster? What the father founded, the daughter fostered. Since then, innumerable dynasties ? old and new, big and small, famous and infamous ? dot the country?s political landscape today. Non-Congress parties, though equally guilty, have sporadically raised the issue of hereditary politics but never as intensely as in the watershed 2014 Lok Sabha polls when the voters debated and debunked the right to rule on the basis of birth certificate and not merit. They handed over the reins of the country to a non-dynast, Narendra Modi, punished the country?s grand old party for its non-performance and its scam-ridden tenure and, yet, elected many dynastic scions ? a peculiar contradiction, but that?s what Indian politics is all about! Was it the Modi brand appeal alone that attracted the masses? No, there is much more than what meets the eye. Based on her vast experience of political reporting and in-depth research, Sunita Aron exposes the behind-the-scenes murky political shenanigans. This volume incisively analyses the unethical games politicians play to remain in power and grow into brands.